Like never before, we had some big releases in the second half of this calendar and our filmmakers are strategically planning their releases with utmost cooperation. Baahubali and Srimanthudu have already perfectly executed and enjoyed the fruits. However, the second set of films Rudramadevi-BruceLeeTheFighter somehow slipped the rails.
Just before the release of Bruce Lee, there were huge debates and controversial statements over Bruce Lee’s postponement to provide window for Gunasekhar’s magnum opus Rudramadevi. And they said films with content will always fare well and there wouldn’t be any effect on Rudramadevi. Much against to the expectations, Bruce Lee arrived to the theaters as per the schedule and as predicted, Bruce Lee The Fighter hit Rudramadevi hard.
According to trade pundits, Rudramadevi managed to collect only Rs 14 Cr while Bruce Lee minted around Rs 30 Cr in the last three days (Weekend). Rudramadevi collections were stable until Bruce Lee’s release but the commercial did trigger a significant dip for the historic hit.
Interestingly due to the mixed public response mounted on Bruce Lee, even the film experienced a clear decline in the collections towards the weekend when compared to the first day. Trade experts opine that if Bruce Lee was any better, Rudramadevi would have eaten a strong blow!