Currently, the team of Vijay Devarkonda’s upcoming release “Geetha Govindam” are busy promoting this song on an everyday basis, saying that it touched that-million this-million number of views on YouTube. But for a film to click well at box office, these days content designed by director Parasuram will play a key role than songs.
In the recent times, if a hit song is projected too heavily, then the hype around the film is raising big time. And any slightest mismatch in expectations is resulting in huge flop show of the film. Movies like Rangasthalam and Bharat Anu Nenu also didn’t promote their songs heavily, expecting this in advance. And films like Sammohanam and RX100 doesn’t have such super hit songs, but still did well, owing to content.
That’s the reason trade circuits are now wondering what this excessive promotion of Inkem Inkem song will do to Geetha Govindam. The song is composed by talented Gopi Sundar.