Bobby, who was the former CEO with Shah Rukh Khan’s Red Chillies Entertainment, had been in coma since April 2010.
Juhi, who is ‘loving the hate’ she has been receiving for her recently released Gulaab Gang, will have to delay the celebrations a bit now. Juhi had repeatedly mentioned in many of her interviews about her ailing brother.
Close friend Shah Rukh Khan, when heard about the demise, tweeted, “When someone you love becomes a memory, the memory becomes a treasure. May Allah bless my friends soul.”
Farah Khan tweeted, “Bobby chawla,u leave us for a better place.”
Bobby Chawla will be cremated in Mumbai at 4.30pm.