This time as both of their films, Shailaja Reddy Alludu and U-Turn released on same day, they decided to concentrate on their respective films.
Naga Chaitanya’s film despite getting negative feedback from critics and weak word of mouth, the festival weekend is helping it to recover costs.
The weekend Worldwide share estimation is close to Rs. 15 -16 crores, which is total run figure for some of NC starrers before.
If the momentum can help the movie till next week or next big release, Nag and Nani’s Devadas, movie can make a profit too.
On the other hand, as expected U-Turn took off slowly but pacing well as the week progresses.
Samantha is promoting the good and positive feedback from critics while Naga Chaitanya’s film team is promoting numbers. Very varied promotions indeed.