Cognizant buys US video solutions provider


CognizantCHENNAI: Cognizant has announced that it has acquired itaas, a digital video solutions company headquartered in Atlanta, Georgia, for an undisclosed sum.

Founded in 1999, itaas helps cable, telecommunications, and technology companies to deliver digital video services across traditional cable, broadcast, and telecommunications network environments and on consumer devices such as set-tops, tablets, and smartphones. It has around 200 professionals in the US, Canada, and India.

The acquisition will enable Cognizant to capitalize on the growing demand for greater interactivity, higher personalization, and innovative content delivery in the multi-screen and video market, said the company statement.

“This acquisition continues our long-standing strategy of acquiring sharply focused business capabilities that complement our existing offerings,” said Rajeev Mehta, CEO of IT Services at Cognizant.

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