Allu Aravind made sure that a small production house, Geetha Arts, stand on its feet after it started operations almost 42 years ago. Allu Ramalingaiah, the famous and legendary comedian of Telugu Cinema, wanted to produce films like Vijaya, Vahini, Prasad Art Pictures, AVM and other studios.
He started out as a simple artist in films and he grew day-by-day with his talent as an actor. He grew in stature so much that every film once, needed to have him in at least one scene.
His villainy filled comedy, even though repeated in many films, still made audiences enjoy and he survived longer than legends, superstars like Relangi, Ramana Reddy, Padmanabham, Raja Babu, Chalam as an actor in demand.
For today’s generation even Brahmanandam, Kota Srinivasa Rao couldn’t maintain a career for long as he could. As son of such a legend, Allu Aravind wanted to act in films but he soon understood that he can’t really match the legacy of his father and wanted to work hard to develop the dream of his father to become a producer into a lasting production house and a studio, like in Hollywood.
He made sure that Geetha Arts is the most successful production house in Telugu Cinema in last 40 years as even Suresh Productions saw many highs & lows, but Geetha Arts maintained a consistency like no one else.
They became a brand name for content oriented films and big budget films in Telugu Cinema today. He did play a huge part in shaping out Megastar Chiranjeevi’s image today.
But Allu Arjun got emotional on the stage of musical night of Ala Vaikuntapurramuloo, talking about his father’s contribution and asked for state governments to look into his father being awarded, Padma Shri.
After a night on which Chiranjeevi asked Telugu State Governments to lobby at central level for Krishna and give him Dada Saheb Phalke Award, openly. This request from Bunny feels like he somehow felt his father is alone and he needed to address it. Or are we just reading too much?
Anyways, whatever might his intention in bringing up the topic, Allu Aravind did survive long enough in a volatile Industry and saw to that he built a process in his production house for so long that today, Geetha Arts is able to give platform to many youngsters as well.
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