Honda in safe-driving mode


hondaHonda Motorcycle & Scooter India (Pvt) Limited is planning to adopt traffic parks in southern and western India. Earlier the company had signed a memorandum of understanding (MoU) with Chandigarh traffic police for a Traffic Education Park in Punjab and Haryana.

The facility in Chandigarh will be the fifth such park set up by Honda in India and the first in Chandigarh, Punjab and Haryana. In the past, it has adopted traffic training parks in Delhi, Jaipur, Bhubaneswar and Cuttack. Honda conducts safety education for citizens here.

Speaking to Business Standard, Yadvinder S Guleria, vice-president sales & marketing, Honda Motorcycle & Scooter India Private Limited, said, “As a leading corporate citizen, we understand that its responsibility goes beyond the production of two-wheelers to expand safe riding environment in India. After empowering a phenomenal 60,000 participants within 1.5 years through our four traffic parks, we are now adopting Chandigarh traffic education park to make safe riding an everyday habit in Chandigarh. We have similar plans for the rest of India. We are present in eastern and northern regions and have plans to adopt traffic education parks in southern and western regions. Overall, we have plans to adopt 10 more traffic education parks in India, taking the total to 15 by the end of this financial year.”

The company is set to give a facelift to the Chandigarh Traffic Park and create a specially designed environment within the 15-acre plot.

It would have specially imported 50 CRF motorcycles so that children can also learn in a “fun way”. In 2012, Honda had adopted its first traffic park in Jaipur followed one by Delhi.

Overwhelmed by the deep appreciation of citizens at both the traffic parks, Honda inaugurated two new traffic parks in Odisha at Bhubaneswar and Cuttack.

In just one and half years, Honda has trained nearly 60,000 people of all age group at its four existing Traffic Training Parks.